Family of Products

MyTenDays

Automated giving for the first ten days of Dhul Hijjah.

Summary

Draft copy

“Catch the day of Arafah.”

The first ten days of Dhul Hijjah are the best days of the year. Set it up once and you give on every one of them, the day of Arafah included.

MyTenDays is the sky spoke. Pale blue into warm yellow, the brightest and calmest of the family.

Role
Automated giving for the first ten days of Dhul Hijjah.
Palette grouping
Sky (proposed)
Relationship
Part of MyGiving

Original MyTenDays brand guidelines

The standalone guide from before the family system. Stale in places, so where it disagrees with this site, this site wins.

Open PDF

Site & Socials

The site and Instagram are where MyTenDays mostly lives. Link to these first.

Colour

The 500 step is the brand colour. Lighter steps are for backgrounds and tints, darker steps for text and pressed states. Standalone, the gradient runs vibrant; inside the hub, it mutes down. The full system lives on Color.

MyTenDays Blue

MyTenDays

50

#FBFCFF

100

#F5F8FD

200

#EEF5FC

300

#E6F1FB

400

#DCEBF9

500 · Base

#D0E4F7

600

#B7C9D9

700

#A1B1BF

800

#86939F

900

#69737C

950

#3F464B

MyTenDays Yellow

MyTenDays

50

#FCFAF8

100

#FBF1DE

200

#FAE8C3

300

#F8DCA0

400

#F6CD74

500 · Base

#F4BB41

600

#D7A539

700

#BD9132

800

#9D782A

900

#7A5E21

950

#403111

Gradient

Blue-500 into Yellow-100, #d0e4f7 to #fbf1de

Text on MyTenDays colour

PairingRatioVerdictUse
Pine-950 on Blue-50011.6:1AAAText on the card
Pine-950 on Yellow-5008.7:1AAAText on the yellow accent
White on Blue-5001.3:1FailNever, use Pine-950 text

Shader Gradient

In the product, MyTenDays surfaces use a slow, moving shader gradient with a light grain over it. The spectrum runs light to dark in six stops. The lightest stop is the card background, laid over white at 80% opacity. Darker stops get a little more movement so it stays visible.

HorizonCard background

#EBF2FA → #EBEFEF → #F4E5C8

Dawn

#CDE1F4 → #CDD6D6 → #EDCF97

Sand

#81B6E9 → #9CB0B0 → #E8B045

Dune

#2185E4 → #658181 → #B97E0E

Dusk

#10599D → #3E5151 → #6B4806

Night

#08345E → #1F2828 → #281A01

In the Wild

Shipped work, not mockups. More context on each lives on Applications.

Nothing collected yet

Open, proposed

Individual MyTenDays exports haven't been added yet. The full campaign board is below.

Campaign Boards

Whole campaign sheets from previous seasons, straight from Figma. Useful for seeing how a season builds, from first set-up message to the final push. Open any board to see it full size.

MyTenDays Dhul Hijjah campaign campaign board

Dhul Hijjah campaign

Eight moments, from “One set up. Ten days covered.” through Arafah to Eid, in story and feed crops.